They still don't know what to do with Lancia...

Philip
Posts: 449
Joined: 23 Dec 2008, 17:52

They still don't know what to do with Lancia...

Unread post by Philip »

http://www.carsales.com.au/news/2012/ch ... ties-30012

an excerpt:

'' He (Head of Design - Ramaciotti) says the brands are in good shape – badge-engineering included.

"I think we have a clear portfolio of brands and… we must not mess with these brands. Dodge is an American brand and we don’t have to try to transform it in some, something mid-way between an American and a European car. Most of the brands... have a clear character and direction – Ram, Dodge, Alfa, Fiat – and they have to keep it. ''

Notice the omission of Chrysler and Lancia????

SAD!
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